Automatically add UTM parameters, poll answers as journey trigger, and more…

Whats new in 
Mailmodo this month? 💫

We are excited to share new updates in Mailmodo that’ll help you improve your email campaigns and automation.

🧮 Expand design scope with new premade blocks

We have added new premade design blocks in the template editor that allow you to create more complex designs inside the editor. 

 

With these new updates, you can now:

  • Turn your block into a card, change the card's color, and add a border to highlight it.
  • Have a split background in a block where you can customize the split ratio (80:20, 50:50, etc.), type of split (horizontal or vertical), and even choose the split combination between colors & images.
  • Easily switch between different layouts for a block. The content gets shifted to the new layout automatically. 

 

Shown below are some examples of what these design changes look like.

🔗 Automatically add UTMs to all campaign links

UTM parameters are widely used to track users’ paths from a certain marketing initiative and see their activities in third-party tools like GA4. 

 

You might already be using UTMs to track the links in your campaigns but we now have a way to do it more easily.

 

You can add UTMs while setting up the campaign, and they’ll automatically be applied to all your links in the template. Don’t worry if you have manually added UTMs– we won’t override them.

Wait, theres more…

📰 News Feed widget can now be added more than 1 time in the email template.

 

The divider’s width and alignment can now be changed to suit your design needs.

📩 In the journey trigger, Form Submission, you can now see the questions and options from the polls you included in your emails and trigger journeys based on them.

UPCOMING EVENTS

Introducing ‘The Lifecyclist’ 

The Lifecyclist is Mailmodo’s exclusive live interview series with the top lifecycle marketing experts. Tune in to get exclusive access to their playbooks.

Coming up first: How Aiza’s New Onboarding Flow Generated 2x More Revenue

 

With a deep dive into how she revamped an onboarding flow to drive 2x brand revenue, you’ll get to know all about:

 

✅ The steps she took to make an impact on key metrics

✅ Her experimentation process, along with the results

✅ Actionable strategies to improve a brand’s lifecycle marketing

Register here

NEW TOOLS

Embracing Deliverability 

We want to help you create beautiful and successful campaigns that ‘reach your subscribers’ inboxes’. So, we have started with ‘Embracing Deliverability’ – a sprint where we build tools and accessories to help you with ace deliverability. Presenting below the latest we have to offer from this sprint –

✨ Get fresh email ideas every month ✨

Our monthly ‘Idealetter’ provides campaign ideas (based on use cases and events) and tips for scaling your email marketing. Subscribe and be prepared.

That’s all for this month, folks! We’ll see you next month with more updates. Hit reply to let us know what you want to see in Mailmodo. 
 
Till then, happy emailing,
Jyo
Product Marketing Manager, Mailmodo

Mailmodo Technologies Inc.
16192, Coastal Highway, Lewes, Delaware 19958, United States